This Blog

This blog chronicles the process of improving user experience for the web properties of a non-profit organization. Specifically, the National Crime Prevention Council.

The fields of interaction design, user experience design, and information architecture have had a profound impact on the development of the web. Businesses have used these disciplines to shape the way their customers buy and use products and services.

Non-profit organizations have begun to employ many of the same methods to promote their causes, inform the public, and connect with supporters. How can the lessons learned in business be modified to suit these new purposes?